It’s so funny to me that, even though we’re constantly learning new things, it’s so hard for us as humans to learn how to trust the process. I think back to when I was learning how to tie my shoes or ride a bike… and the process to overcoming those obstacles isn’t much different from the processes I go through today in order to learn something new.
It takes a lot of process for us to finally find that breakthrough. But it’s can be so easy to forget about that process; when we want the answers to happen right away!
It’s easy to get frustrated and feel like you’re never going to make that breakthrough you need. Maybe you’re filming a video, and… you know you don’t look or sound like your favorite influencer or visionary entrepreneur… but you also don’t know what it will take for you to get there, and you don’t have the time to figure it out.
Newsflash: your favorite influencer or entrepreneur wasn’t born with the answers either.
I see people in that situation – struggling to get their point across or look natural in a video – and I think, “I wish I could just break through this for them – and POOF! Their insecurities would be gone, they’d have smashed through the wall, and they’d be free”. It’s easy for me to think like that, because I’ve overcome that challenge.
When I look back on some of the older videos I made, I have all those same thoughts: Why did I talk like that? Why did I wear that? Why didn’t I move that stuff out of the background of my shot? Why did I title my video that way?
In the world of social media and video marketing it involves looking at yourself and creating an ideal character, it’s only natural to analyze how you look and sound. You want to be perfect because this marketing effort represents your business, and your business is your baby.
The thing is, you can’t win by looking and sounding like the people you idolize. Your audience follows you because of what sets you apart from anyone else. The sooner you lean in to that uniqueness, the sooner you’ll discover a breakthrough.
The failures you make now, when you’re just starting out, are going to turn into your future strengths.
I know that one day, not too long from now, I’m going to look back on the challenges I’m currently facing and I’ll have the answers I’m looking for at this very moment. But it’s only upon reflection of our former selves and the mistakes or little missteps we made that we realize how important it is to take the time and trust the process before you reach that breakthrough.
No matter how scary or overwhelming the process may seem, you’re never going to find the breakthrough if you don’t start.
You have to trust the process and know that all you can do is your best. You may have suffered or gotten frustrated along the way – but just think how it’s going to feel when you get to the finish.
You’ll know you’ve hit that breakthrough when you’re no longer comparing yourself to the people in your social media feed. When you don’t have to spend hours worrying about not getting your script right or procrastinating filming a video. When you feel even the slightest bit more comfortable with every new video you post, that’s how you know a breakthrough is on its way.
You might be able to pinpoint the exact moment where your breakthrough took place! I promise – not only will it surprise you to see your progress, but it’ll put the obstacles you’re dealing with at that moment into perspective.
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